There is nothing better than walking out of a salon with vibrant true colour. A good colourist will create the perfect balance of shades to suit their client's style and skin colour. Getting it right is a skilled science, so it's no surprise that everyone wants their colour to remain true for as long as possible.
That’s where pH 4.5 Color Freeze comes in. Patented pH 4.5 Balancer Technology not only seals the surface of coloured hair like conventional colour care does, but most importantly, it freezes the colour pigments deep inside the hair matrix for ultimate colour perfection. Perfect for hair that shows unwanted yellow tone direction or is white and needs subtle silver tone direction. During shampoo cleansing, a blue-violet dye is subtly deposited on the hair to refresh or add a cool tone direction, while caring ingredients helps to improve hair condition. A high-performance formula conditioner with pH 4.5 balancer technology instantly tightens the inner hair structure, freezing colour pigments inside the matrix. Hair is closer than ever to zero fade, with colour appearing as vibrant as on day one.