Modern Beauty announces acquisition of ESP Salon Sales
CALGARY, April 1, 2025 - Modern Beauty Supplies is proud to announce the acquisition of ESP Salon Sales, a respected distributor in the professional beauty industry. This strategic acquisition strengthens Modern Beauty’s commitment to supporting salon professionals across Canada with unparalleled service, selection, and expertise.employees. In 2020, Modern Beauty was named one of Canada’s Best Managed Companies and become a Gold Standard winner last year.
Modern Beauty is a Canadian, family owned and operated business that has passionately served the professional beauty industry since 1986. With 55 store locations across the country and a dedicated team of over 500 employees, Modern has become a trusted partner for salons coast to coast. In 2020, Modern was recognized as one of Canada’s Best Managed Companies, earning the Gold Standard status in 2024.
“For years, ESP Salon Sales has been a trusted partner to the salon community. We are honored to build upon that legacy,” said Amer Jomaa CEO at Modern Beauty. “Our combined strengths will allow us to offer more brands, more resources and even better service to help our customers grow and thrive.”
Clients of ESP Salon Sales can expect a seamless transition with enhanced product offerings, expanded educational opportunities, and continued commitment to personalized service. Modern Beauty looks forward to welcoming ESP’s customers into its growing family and supporting their success in the evolving beauty landscape.