• Joico Blonde Life Brightening Veil 5.1oz

Joico Blonde Life Brightening Veil 5.1oz

Treats vulnerable blonde locks, protecting from mechanical, thermal, and UV damage for beautifully brilliant, healthy looking blondes that shine.

  • Detangles
  • Shields hair from UVA/UVB’s rays against damage, fading
  • Helps keep blondes brighter
  • Reduces frizz
  • Provides thermal protection up to 450° F
  • Leaves hair soft to the touch
  • Instantly boosts shine
  • Makes hair more manageable
  • Improves elasticity
  • Hydrates thirsty hair
  • Doubles hair strength


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