Modern Beauty announces acquisition of Venus Beauty

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CALGARY, July 4, 2022 - Modern Beauty is thrilled to announce the acquisition of Venus Beauty Supplies. Based in Calgary, Modern Beauty currently has 34 store locations across Western Canada, and a sales team of 70+ Business Advisors who service clients all across Canada. With the acquisition of Venus, Modern Beauty will now have 39 stores and 90+ Business Advisors to actively service Western Canada and Ontario.

“Over the years, we have developed a strong relationship with the Riverso family at Venus Beauty. We look forward to seeing what we can accomplish together. Our priority is and always will be putting our clients first so they can focus on what they love and do best!– Mike Jomaa

Venus Beauty will continue to operate as usual with the support of Vince Riverso, Greg Riverso and Mara Federici as well as the same management, Business Advisors and staff. The team at Modern Beauty will work closely with Venus Beauty and their team to support our clients.

With 80+ years of combined knowledge and industry experience, both the Jomaa and Riverso families are extremely excited about the future and the opportunity for growth that this acquisition will bring to both the Modern Beauty name and the Ontario market. We look forward to fortifying the strong existing relationships with all our valued customers and manufacturer partners as well as fostering new ones. We will continue to strive to be the leader in the beauty industry and look forward to your loyal and constant support.